YVY TERRITORY

              There was finally room to play a little  with some ink and paper

PACKAGING & PRODUCTION
BELO HORIZONTE — BRASIL
YEAR 2020

STUDIO: ESTÚDIO BOGOTÁ
CREATIVE DIRETOR: PAULA COTTA & RENATA POLASTRI
DESIGN: EDUARDO OUVIDO
COPY: MARCELA DANTÉS
PHOTO/VIDEO BIOMES: LEKA NOVO E JULIANO ARANTES
PHOTO PRODUCT: RAFAEL MOTTA

AWARDS:
LATIN DESIGN AWARDS: SILVER
ABRE PACKAGING: GOLD
BIENAL BRASILEIRA DE DESIGN: HIGHLIGHT PROJECT
BRASIL DESIGN AWARDS: SILVER

Inspired by the country’s diversity and invaluable cultural wealth, in 2020 YVY distillery launched the TERRITÓRIOS project, with a limited-edition collection. The collection consists of six gin flavors, each one of which is inspired in characteristics and ingredients found in Brazilian biomes, namely: Atlantic Rainforest, Cerrado (Brazilian savannah), Caatinga (Scrubland), Pampa, Amazon, and Pantanal. 

YVY Territórios is a tribute to the land, to beginnings. It is about discovering to distill: knowing, transforming and perpetuating each one of these spaces and, mainly, doing the same for the people who occupy them in such a unique way.

Bottle randomly splattered with ink

Limited edition handmade box